English
Español A new edition of “ADEL Program” began recently in Seville, with the participation of leading businesspeople and top executives from Southern Europe.
At the end of the opening day, participants were received by the mayor of Seville, Juan Espadas, in the plenary hall of the City Council.
During this meeting Juan Espadas shared with the attendees the new strategic plan of the city, a project that will set the guidelines to follow in Seville over the next decade.
A forum for strategic reflexion
Loyal to the mission of contributing to the economic and social development of our environment, this program has been conceived by San Telmo Business School as a forum for strategic reflection, organized and focused in the context of today's society. It is not a management program, nor "remove" old concepts with a new fashion, neither recommend "recipes", but to discuss the way in which excellence can be achieved in a global and changing environment in which it is needed.
For this, the participants, all over the sessions of “ADEL Program”, will analyze new business models, which will allow them to take full advantage of the niche markets within the mass market, in which new technologies are modifying consumption and distribution patterns.
