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Rumara and its family legacy

16/09/2024
Isauro López Polo| Alejandro Erb
In May 2024, the Miroglio family, owner of the Argentine group of companies RUMARA, traditionally a producer of grain and poultry feed, reviewed the plans for the definitive launch of the production and marketing of organic soybean oil and its expeller by product.
This project had opened the family business to a new world beyond its traditional products. The family did not lack enthusiasm, desire and drive. But would they know how to professionalize the company in knowledge and management techniques that they did not possess to govern and probably manage, with solvency, the destinies of the family business in a very different horizon than developed until then?

Temas

Sustainability Cooperative Continuity Agri-food Chain

Áreas

Política de Empresa

Idioma

Inglés

Tipo

Caso

Páginas

42

Código

DGI-396-E

Recursos

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