Professor Jaime Martínez-Brocal has extensive experience as a visiting professor at other business schools and universities, having been a Professor of Digital Strategy at ESIC (Institute of Digital Economy) and collaborating with other institutions and 'In Company' programmes.
He is a founding partner of Andar Digital and Táktice, digital business accelerators, and Behave4, a talent assessment platform applying Behavioral Economics. He has extensive experience in consulting and marketing management, having worked at companies such as Europraxis, Everis, and Axesor. He is the author of several cases and opinion articles.
Harvard Deusto
“Caso práctico: Niw.es, ante el negocio digital en automoción”
https://www.harvard-deusto.com/caso-niwes-ante-el-negocio-digital-en-automocion
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